chrisduran.eu

I feel like I’ve been saying this for almost everything I am involved in at the moment, but there has been a lot of behind the scenes work going on for Cognicology. Some technical (we’ve moved to better, faster, stronger hosting for one), some strategic.

In terms of technical, we’ve moved all (well, nearly all) of our hosted services from GoDaddy hosting to hosting through Knownhost. GoDaddy hosting was cheap enough but it had a tendancy to suffer really slow loading times during peak US hours – not really acceptable for a blog delivering video content (see strategic below)! We now have a virtual private server with Knownhost and the service has so far performed flawlessly.

On the strategic setting, Alborz and I have decided that we are going to move away from the traditional text-heavy blog or online magazine format and move towards delivering Cognicology primarily as a video blog, or vlog (not the biggest fan of the term vlog – sounds like something Richard Branson would call his blog). We both currently have to do a load of writing through our other commitments, so switching to video was a great way to get some more of that tasty spice known as variety.

We’ve now got a completely redesigned website for cognicology now that is really strongly centred around video delivery – it has a whopping big space at the top for our videos and the video content is prioritised in the category browsers, etc.. In terms of actual recording style when it comes to the videos we are going for a fairly organic style with little to no scripting – we want to deliver our opinions, ideas and tips on the cognicology subject manner with authenticity and ernest which I think is best captured with unscripted dialogue.

Anyway, check out Cognicology!

http://www.cognicology.com/

Filed under: Projects by Chris